DoubleClick

Subsidiary of Google that provides Internet ad services

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July 24 2018 The names and logos of all DoubleClick products were updated, with DoubleClick Bid Manager renamed to Display & Video 360 (DV360).
June 2018 Google announced plans to rebrand its ads platforms, merging DoubleClick's various services into the new Google Marketing Platform brand, effectively retiring the DoubleClick name.
June 2010 Google confirmed its acquisition of Invite Media, a demand-side platform, which was later renamed DoubleClick Bid Manager.

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