Huge
American design and marketing company
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| April 2025 | Huge merged with Hero Digital and reported growth, with 62% of clients utilizing AI/GenAI-driven projects. |
| December 2024 | Huge was acquired by private equity firm AEA Investors. |
| July 2024 | In partnership with NBCUniversal, Huge developed OLI, a generative AI chat experience for the Paris 2024 Summer Games. |
| July 2022 | Huge laid off 3% of its global workforce and signed a lease for a 71,000 square foot Global Experience Center at Dock 72 in the Brooklyn Navy Yard. |
| June 2021 | IPG named Mat Baxter as the company's Global Chief Executive Officer. |
| May 2019 | Pete Stein, a Publicis Groupe veteran, replaced Michael Koziol as CEO. |
| March 2018 | Aaron Shapiro announced his departure after 13 years, with Michael Koziol replacing him as CEO. |
| 2013 | Huge opened a production studio and expanded into integrated marketing. Launched the first redesign of New York City's municipal website in a decade. |
| 2011 | Huge launched a UX School program offering 12-week UX apprenticeships and opened offices in Rio de Janeiro and London. Began working with HBO to design and launch HBO GO. |
| 2010 | Aaron Shapiro was named CEO, and IPG invested between $8-10 million to accelerate global expansion, opening new offices in Brazil, China, Singapore, and Japan. David Skokna and Sasha Kirovski departed Huge. |
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