Hyundai Card
South Korean credit card company
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| 2023 | Hyundai Card organized a Bruno Mars concert in Seoul that received backlash for allegedly giving preferential seating to celebrities, leading to an apology from the Vice Chairman. |
| April 2023 | Gained 335,000 new members, representing a 156% increase compared to the same period in the previous year. |
| March 2023 | Introduced Apple Pay for the first time in South Korea, expanding their digital payment offerings. |
| 2022 | Fubon Financial increased their ownership of Hyundai Card to 19.98%. |
| August 2022 | Hyundai Card Art Library opened on the main street of Itaewon in Seoul, showcasing books related to artists and works of historical value, including complete collections like Parkett and MoMA exhibition books. |
| 2021 | AlpInvest, Affinity Equity Partners, and GIC sold their stakes in Hyundai Card to Taiwan-based Fubon Financial. |
| April 2021 | Hyundai Card launched the Z Series, introducing three new card types: Z Family, Z Work, and Z Ontact, which offer specialized discounts in different areas of customer life. |
| 2020 | Hyundai Card added the Pink premium credit card to its product range. |
| August 2020 | Opened their first overseas branch in Tokyo, initiating global expansion efforts. |
| 2018 | Hyundai Card introduced the Green premium credit card to its collection. |
| 2017 | Hyundai Commercial sold 30.5 million shares of Hyundai Card, becoming the 2nd largest shareholder after Hyundai Motor, while other shares were bought by GIC, Affinity Equity Partners, and AlpInvest. |
| August 2017 | Hyundai Card organized an Ariana Grande concert that sparked controversy due to the artist's brief arrival time, lack of meet-and-greet, and perceived indifferent attitude towards Korean fans. |
| June 2016 | Vinyl & Plastic by Hyundai Card opened in Itaewon, Seoul, featuring a curated collection of over 20,000 vinyl LPs and CDs spanning various musical genres. |
| October 2015 | Launched the 'Digital Hyundai Card' project to expand online services for card members. |
| May 2015 | Hyundai Card Music Library & Understage opened on the main street of Itaewon in Seoul, with over 10,000 vinyl albums (including 400 rare albums from the 1950s) and 4,000 music-related publications. |
| May 2014 | Hyundai Card Travel Library launched in Cheongdam-dong, Seoul, featuring 15,000 books and maps from 92 different cities, designed by interior designer Katayama Masamichi with a 'stock of curiosity' concept. |
| July 2013 | The company announced 'Hyundai Card Chapter Two', introducing more flexible point mileage and cashback usage for consumers meeting certain usage thresholds. |
| February 2013 | Hyundai Card Design Library opened in Gahoe-dong, central Seoul, displaying 18,000 design-related books, with 70% being rare publications and about 3,000 books out of print or previously unintroduced. |
| 2011 | Hyundai Card Culture Project launched, hosting musical concerts and exhibitions featuring world-renowned artists like Queen, Elton John, Sting, Usher, Beyonce, Billy Joel, Paul McCartney, and Coldplay's first performance in Korea. |
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