Carbonated drinks
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We include updates on Kombucha, Dr Pepper, Fanta, Irn-Bru, Pibb Xtra, Orangina, Moxie, Faygo, Hard seltzer, SodaStream, Club soda, Mirinda, Jarritos, Mello Yello, Spezi, Sun Drop ... and more.
2020 | SodaStream launched an advertising campaign featuring Snoop Dogg in the United States and Priyanka, the first season winner of Canada's Drag Race, in Canada. |
2019 |
Kombucha
A comprehensive review was published enumerating potential health risks of kombucha, while also suggesting that consumption of about 4 oz per day by healthy individuals is not considered harmful.
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August 2018 | PepsiCo acquired SodaStream for US$3.2 billion, with the aim of reducing its reliance on sugary drinks. |
August 28 2018 | The Coca-Cola Company announced its purchase of Moxie from Coca-Cola Bottling Company of Northern New England Inc. |
2017 |
Kombucha
US sales of kombucha and other fermented drinks increased by 37 percent. Beer companies like Full Sail Brewing Company and Molson Coors Beverage Company began producing kombucha directly or through subsidiaries.
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May 2017 | SodaStream withdrew advertising from Cyril Hanouna's TV program after a homophobic prank was aired. |
2016 |
Kombucha
PepsiCo purchased kombucha maker KeVita for approximately $200 million.
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2016 | SodaStream began working with influencer marketing on social media platforms. |
2016 | SodaStream's principal manufacturing facility became located in Idan HaNegev Industrial Park north of Beersheba, Israel. |
2015 | SodaStream opened its principal manufacturing facility in Idan HaNegev Industrial Park, providing employment for around 1,400 workers, many of them Negev Bedouins. |
October 2015 | SodaStream closed its manufacturing facility in Mishor Adumim (West Bank) and relocated to Lehavim, Israel, in response to pressure from the BDS movement. |
October 24 2015 |
Dr Pepper
The city of Roanoke officially declared October 24 as Dr. Pepper Day, celebrating the brand's significant presence in the area.
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2014 |
Kombucha
US sales of bottled kombucha reached $400 million, with Millennium Products, Inc. (GT's Kombucha) accounting for $350 million. Kombucha Brewers International trade organization was formed.
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December 2014 | Harvard University Dining Services initially halted SodaStream machine purchases, but the decision was quickly reversed by Harvard's President Drew Faust. |
July 2014 | SodaStream fired 60 Palestinian workers after they complained about food restrictions during Ramadan night shifts. |
July 2014 | UK department store John Lewis removed all SodaStream products from its stores amid BDS pressure and declining sales. |
January 2014 | Oxfam accepted Scarlett Johansson's resignation as ambassador after she became a SodaStream brand ambassador, due to disagreements over the company's West Bank operations. |
January 2014 | A Paris court ruled that Association France Palestine Solidarité must compensate SodaStream €6,500 for falsely claiming their products were sold illegally. |
2013 | Yves Béhar's SodaStream Source design earned a Good Housekeeping Institute seal of approval. |
2013 | Despite record sales, SodaStream's profit margins declined and fell short of targets and investor expectations. |
2013 | SodaStream partnered with Ocean Spray to market three Ocean Spray flavours for use with the SodaStream home soda maker. |
February 2013 | SodaStream and Samsung announced collaboration to introduce Samsung refrigerators with built-in SodaStream sparkling water dispensers in the United States. |
February 2013 | SodaStream's advertisement featuring Coca-Cola and Pepsi deliverymen was rejected by CBS from airing during Super Bowl XLVII. |
2012 | SodaStream and the Municipality of Venice organized Join the Stream: fight the bottle, a cleanup initiative starting at the Lido di Venezia. |
2012 | SodaStream partnered with Trees for the Future to launch the Replant Our Planet initiative, committing to plant hundreds of thousands of trees in Brazil for each home beverage carbonation system sold from their Rethink Your Soda product line. |
2012 | SodaStream teamed with designer Yves Béhar to introduce the SodaStream Source line, focusing on sustainability. |
2012 | SodaStream donated £1,000 to a school in Crediton, Devon, UK to fund an educational beach cleaning initiative as part of Climate Week support. |
July 2012 | Actress Rosario Dawson launched the first annual Unbottle the World Day in New York City, a SodaStream campaign calling on the United Nations to designate a 'Bottle Free Day'. |
July 2012 | SodaStream and Kraft Foods expanded their partnership to include the Kool-Aid flavour line. |
May 2012 | SodaStream began selling in over 2,900 Walmart locations across the United States, expanding its retail presence. |
January 2012 | SodaStream and Kraft Foods entered into a partnership to use Crystal Light and Country Time brand flavours with the SodaStream home carbonation system. |
2011 |
Dr Pepper
Dr Pepper Ten was introduced with a controversial marketing campaign targeting men, using the slogan 'It's Not for Women'.
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2011 | Cornucopia began doing business as the Moxie Beverage Company and created DrinkMoxie.com to promote the brand. |
2011 | SodaStream opened a production plant in the Alon Tavor industrial zone near Afula, Israel. |
2011 | Cornerstone laid for SodaStream's principal manufacturing facility in Idan HaNegev Industrial Park, north of Beersheba, Israel. |
2011 | SodaStream partnered with the Israel Union for Environmental Defense to launch an initiative promoting waste reduction and improving tap water quality. |
2011 | SodaStream's U.S. sales grew to $40 million, representing a substantial increase from 2007 levels. |
2011 | SodaStream began operating a production plant in Ashkelon for producing syrups and flavours. |
January 2011 | SodaStream marked the sale of its millionth soda maker in Sweden, highlighting significant market penetration in the country. |
2010 |
Kombucha
Elevated alcohol levels were discovered in many bottled kombucha products, causing retailers like Whole Foods to temporarily remove these drinks from store shelves. Kombucha suppliers subsequently reformulated their products to reduce alcohol content.
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2010 | Cornucopia granted distribution rights for Moxie in Florida to Florida Micro Beverage Distributors. |
2010 | The Court of Justice of the European Union ruled that SodaStream cannot claim 'Made in Israel' exemption for products manufactured in the West Bank. |
November 2010 | The company went public on the Nasdaq stock exchange in November. |
November 3 2010 | SodaStream International Ltd. went public on NASDAQ. CEO Daniel Birnbaum rang the exchange's closing bell to celebrate the listing. |
This contents of the box above is based on material from the Wikipedia articles Moxie, Kombucha, Dr Pepper & SodaStream, which are released under the Creative Commons Attribution-ShareAlike 4.0 International License.